GEO-FENCING NEAR ME:
LOCAL & NATIONAL
GEOFENCING, RETARGETING
& CTV/OTT ADVERTISING
HOW WE IDENTIFY YOUR
TARGET AUDIENCE
& CUSTOMER
DEMOGRAPHIC FILTERS
* Age or Gender
* Race or Ethnicity
* Education Attained
* Political Affiliation
* & more
BEHAVIORAL FILTERS
* Interests & Hobbies
* Charitable Donations
* Credit/Finance
* Shopping Patterns
* & more
CONTEXTUAL FILTERS
* Internet Search
* Search Intent
* Related Searches
* Related Websites
* & more
HOW WE REACH YOUR
TARGET AUDIENCE
& CUSTOMER
WE CREATE GEOFENCES
LOCALLY & NATIONALLY
AT POPULAR ATTRACTIONS,
DOWNTOWN/
BUSINESS DISTRICTS,
BUILDINGS, NEIGHBORHOODS
& EVEN ADDRESSES
* OFFICE BUILDINGS
* FACTORIES
* HIGH SCHOOLS
* UNIVERSITIES & COLLEGES
* STADIUMS
* AIRPORTS
* TOURIST ATTRACTIONS
* PARKS & NEIGHBORHOODS
* ZIP CODES
* CONGRESSIONAL DISTRICTS
* & MORE!!!
TO REACH YOUR AUDIENCES
MULTIPLE TIMES &
IN MULTIPLE LOCATIONS
Let's say
a new bar/nightclub is opening...
The owners want to attract
an affluent 25 year-old & up crowd
that enjoys food, music or dancing.
They have a $5,000 ad budget
& want to increase sales
& build local awareness.
We can help them identify:
* 25 - 54 yr olds
* Who graduated college
* Have a net worth of $75K+
* With household income above $100k
* Who like entertainment, music or wine
* & recently searched for
"Things to Do" in your area
With a 3-month Geofencing campaign
targeting popular local places
& locations!
A ONE MONTH CAMPAIGN
WILL PRODUCE:
100K+ IMPRESSIONS/MONTH
x 0.25% CTR (Click Thru Rate)
= 250 New Website Visits/Month
250 x 25% Conversion Rate (1/4)
= 62.5 New Bar & Nightclub Visits/Month
Each visit = 1.5 customers
60 Visits x 1.5
= 90 new customers/Month
90 customers x $50/each per month
(A Conservative Estimate)
= $4500/Month in
Added Sales!!!
(& that's just 100K Impressions/month,
many of our campaigns
exceed 150K Impressions/month)
WITH GOOD SERVICE,
CUSTOMER LTV (LIFETIME VALUE)
COULD BE 10X OR 20X
ORIGINAL AD SPEND!
INDUSTRIES THAT USE GEOFENCING &
GEOTARGETING ADVERTISING
HOW TO START USING GEOFENCING ADVERTISING
NEAR YOU!!!
1.
DECIDE YOUR
AD OBJECTIVE
2.
DECIDE YOUR
TARGET AUDIENCE
3.
DECIDE YOUR
AD BUDGET
4.
START CAMPAIGN
& ANALYZE RESULTS
CURIOUS ABOUT A
GEOFENCING CAMPAIGN?
WE CAN HELP!
Fill out the form below!
